Business growth strategies are highly dependent on contributions from Innovation Initiatives and the pressure to deliver on the promise of Innovation is enormous. Despite this pressure, and in many ways, because of it, Innovation programs and businesses are under-performing.
Delivering a steady stream of successful new products and services is no easy task. Do you know that only 56% of new products launched achieve their profit objectives! To improve the odds of success requires a world-class idea-to-launch system that builds in best practices. Yet most firms’ new product processes are broken, and worse yet, they often fail to build in the practices that make the difference between winning and losing. Implementing an effective idea-to-launch system almost doubles the proportion of new products that meet their profit objectives!
Picking the right projects is the second way to win at new products. But 79% of businesses lack a professional portfolio management system that helps them make the right development investment decisions. The result is that 76% of businesses have ‘far too many projects underway for the limited resources available’ – mostly small projects. Effective portfolio management can increase the productivity of your product development expenditures by a factor of two – fewer, better, faster new products.
Bolder innovation is the answer for many firms, new products that really make a difference to the business’s top line and bottom lines. But 89% of businesses claim to have ‘few or no high value projects’ in their development pipelines. The ability to generate breakthrough new product ideas, and then to pick the big winners early is key to success here. Managing the “fuzzy front end” – more effective ideation and then picking the right ones to invest in – is one way to dramatically enhance your new product result.
Prodex Systems in partnership with Dr. Robert Cooper invite your executives and innovation teams to engage in these unique training and development events:
Dr. Robert G. Cooper is the creator of the world-famous Stage-Gate® process, and was named the “World’s Top Innovation Management Scholar” by the prestigious U.S. Journal of Product Innovation Management and winner of the best seminar leader of the year at Sweden’s Chalmers Institute in Goteborg. He has combined practical consulting with ground-breaking research for many years. Besides his best-selling books “Winning at New Products” and “Portfolio Management for New Products”, he has published more than 100 articles on R&D and innovation management.
This workshop presents strategies and tactics to help you develop unique product ideas, pick the winners and translate them into successful development projects to ensure your organisation wins time and time again!
Attend this two day workshop and learn how to double the value of your portfolio simply by incorporating productivity metrics to project selection and project resource allocation. Discover how to link your new product portfolio to your company’s strengths to optimise your new product portfolio and generate meaningful and competitive advantages.
Drills down into the best ways to generate breakthrough ideas. Includes a look at most of the voice-of-customer methods, as well as open innovation techniques. Also how to generate ideas internally – from within your own organization. Finally how to pick the best ideas – making these critical choices early when so little is known about these early-stage projects.
“A highly valuable session – Great opportunity to hear Bob’s experiences and a great networking opportunity. Lots of things taken away from the event to be implemented ASAP!”
Tahnee Lowe | Bluescope Steel
“Excellent seminar for users with a current system in place. Took a lot of good ideas from this, cannot wait to implement these.”
Farhan Hasnath | Cerebos Gregg
“Stage-Gate is not new to me or our company but coming back for the portfolio piece has helped add another piece of the overall picture. I feel more informed to go back and work on the strategy piece.”
Shanna Colver | Blackmores
“This course allowed me to take a step back and look at my portfolio in a different light. It gave some excellent insights into best practice for project prioritisation and decision making”
Tony Davis | Tait Electronics
“Bob was inspirational. The two days were enlightening, complex, yet brilliantly simple. If all companies adopted such policies, innovation worldwide would take a monumental leap forward…”
Ian Hughes | Integria Healthcare
“Good content made better by the amount of examples and experience that Bob has. Bringing theory to life is far more engaging!”
Susan Cassidy | Lion
Download the complete event brochure to find out more.
Information you will find inside includes:
Full Event Agendas
Who Should Attend
Learning Outcomes & Benefits
Past Attendee Testimonials